Quantcast is a digital advertising company specializing in audience measurement and real-time advertising. Delivering on the promise of more relevant advertising requires an in-depth understanding of online audiences. A pioneer of direct digital audience measurement in 2006, Quantcast today has a comprehensive understanding of digital audiences across the Web, allowing marketers and publishers to buy and sell the most effective targeted advertising at significant scale.
Through programmatic buying across the industry's leading real-time exchanges, Quantcast Advertise combines one of the world's largest media consumption data sets with advanced predictive modeling to surpass sales goals with campaigns that deliver on desired outcomes.
Publishers can also take advantage of Quantcast Advertise to understand the potential scale of Quantcast audience segments across their sites and deliver more targeted audiences.
"Among the top 10 SF tech companies to work for"
"Through its unique abilities and scale in both real-time data modeling and real-time media buying, Quantcast became a critical partner in delivering both new customer acquisitions and long-term strategic insights."
-- Heather Sullivan, senior manager, digital marketing, U.S. Cellular