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MSLGROUP

MSLGROUP

375 Hudson St, 14th floor

New York, NY 10014
USA
(646) 500-7600
mslgroup.com
T Y F L

MSLGROUP Key Facts

  • Employees: > 500
  • Areas Served:
    • Worldwide
  • Specialties:
    • Branded Content
    • Digital
    • Experiential
    • Full-service Creative
    • PR
  • Category Specialties:
    • Automotive
    • Business-to-Business
    • CPG
    • Pharma/Healthcare
    • Retail
Contact MSLGROUP

Contact MSLGROUP

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About MSLGROUP

MSLGROUP

MSLGROUP is Publicis Groupe's flagship strategic communications and engagement network. We've embarked upon a mission to create a new kind of agency. We aim to be our clients' most trusted advisor,source of unbound creativity, engagement and value in the "always-on conversation." As creative storytellers for this conversation age, we offer a truly holistic approach to communications that is story-based, multi-specialized and channel neutral.

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Storytelling

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PurPle

MSLGROUP is an industry leader in cause, social responsibility and sustainability with a new comprehensive global offering called PurPle (Purpose + People). PurPle connects more than 100 experts and specialized resources and services together to guide organizations and companies in building and communicating purpose-led business strategies that put people at the center. Using the latest social and digital tools for Collaborative Social Innovation the approach helps agency clients partner with communities, governments, customers and employees to co-create solutions to the world's toughest problems.

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Generation Activation

Generation Activation is an MSL New York program that engages Generation Y employees to educate and motivate junior staff. The highlight of the program allows the youngest agency leaders to manage a reverse RFP each year to provide a $100,000 of pro bono work for a non-profit organization.

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PRSA Ethics App

PRSA, the largest professional organization serving the U.S. public relations profession has developed a new mobile app, in partnership with MSLGROUP, that will make public relations professionals more aware of the principles and guidelines that underpin ethical decision-making in internal and external communications. The app will provide an easy reference that members can turn to quickly at any time as part of their daily practice.

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Brother P-touch Start Here TV Commercial

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Hennessy Black - Done Different

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MSLGROUP Links

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    [["MSLGROUP North America","http://northamerica.mslgroup.com/"],["PurPle","http://purple.mslgroup.com/"],["MSL Conversations Blog","http://www.mslworldwide.com/blog/"],["MSLGROUP Altruism Spans Network","http://www.prweekus.com/msl-altruism-spans-network/article/271549/"]]

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    Key Executives

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    [["Olivier Fleurot","CEO, MSLGROUP"],["Renee Wilson","President, MSLGROUP North America"],["David Weinstock","SVP, Creative Director at MSL New York"],["Erin Lanuti","SVP, Integrated Marketing at MSL New York"]]

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    MSL Group Galleries

    21 Photos MSLGROUP Culture

    Launch MSLGROUP Culture gallery

    Color Run

    Twenty MSL NYers joined the Generation Activation "Community Connected" team in the "happiest 5k on the planet" August 25, 2012. The Color Run raised awareness of law enforcement officers who have died in the line of duty, and Tuesday’s Children, an organization committed to those affected by 9/11.

    Boundless Awards Denise

    Denise Vitola speaks at the 2012 MSLGROUP Boundless Awards.

    Boundless Awards_desc needed

    Denise Vitola and MSLGROUP Boundless Award winners.

    Amanda Boomerang

    Amanda Glasgow is a proud "boomerang" with MSLGROUP North America!

    Black Girls Rock

    Black Girls Rock! visits MSL New York in August 2, 2012.

    Renee and Joel First Day

    MSLGROUP North America President Renee Wilson and the new Managing Director of MSL New York Joel Curran enjoy his welcome reception on September 10, 2012.

    BB Dawn FW

    Dawn McKenzie poses at Shanghai Fashion Week during her 5-day Beyond Boundaries experience.

    BB MSL China

    Dawn McKenzie poses with the MSL China office in Shanghai at the end of her Beyond Boundaries "Study Abroad" program. The Beyond Boundaries Experiential Awards Program recognizes and rewards the excellent talent that exists in all offices, practices and job functions across MSLGROUP North America.

    Silver Anvil Awards

    Our team shows off their various awards from the Silver Anvils at the end of the night! From left: Joseph Guarino, VP MSL New York, Jennifer Butler, SVP MSL New York, Amy Burstyn Senior Account Supervisor MSL New York and Robyn Finker, VP MSL New York

    MSL Academy Visual Storytelling Program

    MSL Academy's Visual Storytelling program with Duarte on July 19, 2012.

    MSLNY_YWLS3

    Naomi Borno, named by PR News as one of 15 budding PR professionals to watch under the age of 30, and the girls of The Young Women's Leadership School of Brooklyn pose with their vision boards on October 18, 2012.

    MSLNY_YWLS6

    MSLGROUP North America president Renee Wilson and the girls of The Young Women’s Leadership School in Brooklyn pose after a Q&A session on October 18, 2012.

    MSLNY_YWLS7

    The Young Women's Leadership School of Brooklyn visits MSL NY on October 18, 2012

    UL Cannes 1

    Amy Burstyn, Erin Lanuti, Jennifer Butler, and Joe Guarino proudly display the 2012 Cannes PR Lions Finalist certificate for the UL "Commit a Minute to Safety Campaign" campaign. Congratulations to the UL team for a campaign that was recognized as one of the best integrated campaigns in the world!

    Urban Works MSL

    MSLGROUP North America, Egami Consulting, recording artist Kat Deluna and journalist Sandra Guzman pose at the Urban Works 360 Influencer Panel on October 2, 2012.

    Spirit Day Photo

    MSL New York goes purple for Spirit Day! (October 19,2012)

    Pascal PurPle Global Summit

    MSLGroup chief strategy officer Pascal Beucler led an international panel discussion asking "Are You PurPle?" at The Holmes Report Global PR Summit in Miami Oct. 31.

    MSL team with Rob

    MSL Canada hit the red carpet Nov. 19, producing the 4th annual P&G Beauty & Grooming Awards in Toronto. Hosted by Rob Lowe, the awards recognize the best editorial and creative talent in Canada’s beauty, grooming and fashion industries.

    Naomi PRNews Award

    Naomi Borno (MSL New York) was honored as one by PR News as one of 15 budding PR professionals to watch under the age of 30.

    Camp TLC 1

    MSLGROUP CARES shoots hoops with kids from Camp TLC (Together Living a Challenge) at an activation on Dec. 1 in Staten Island.

    MSLGROUP Holiday Volunteer Photo

    Employees from MSL New York and members of MSLGROUP CARES pose next to the New York Cares Coat Drive rack, which has collected over 70 coats and counting.

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    2 Photos Print Ad Gallery

    Launch Print Ad Gallery gallery

    Unboud Creativity
    Purple_AlyssaAd
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    MSLGROUP 2012 Showreel

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    Arianna Huffinton: Women in Leadership

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    The eG8

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    Case Studies & Video

    Our work includes integrated marketing, advertising, experiential work and dynamic public relations programming for some of the top brands in the world. Enjoy the stories we share below.

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    Amstel Light

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    Chevy Sonic 2012

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    UL and HGTV Present "Safe and Smart Outdoor Spaces"

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